Octoplay has gone live in its second US state after launching its content with four leading iGaming operators.

The supplier’s games have been rolled out for players of BetMGM, FanDuel, Fanatics, and Rush Street Interactive, marking the studio’s largest coordinated market entry to date. 

The simultaneous go-live with four operators arrives less than six months after Octoplay’s US debut in New Jersey.

“Just months after our New Jersey debut, Michigan represents the next phase of our US expansion,” said Octoplay director of business development Ralitsa Georgieva, who takes over as CEO in March

“Launching simultaneously with four leading operators shows the confidence the market has in our content. We expect to carry this momentum into additional states throughout 2025.”