Irish independent bookmaker Mintbet has partnered London-based sports betting platform provider FSB Technology to launch its new online offering.
Mintbet.com is the online brand of McBrides Bookmakers, which has been providing its services to customers in the Republic and Northern Ireland for over 40 years. It owns five shops in Derry, Castlederg, Letterkenny, Bridgend and Buncrana.
"We will continue to offer value and a range of markets to suit everybody and the fact that the people of Ireland know the brand will be a great help in a competitive market.
"The tools FSB provide will help Mintbet to build on our existing Irish business whilst putting us in great standing to compete throughout the UK."
FSB Tech business development director Richard Thorp added: "It is always exciting to see a business expanding into a new realm and we are confident our product will help Mintbet break new ground online."