Scientific Games is set to roll out its SCiQ retail technology across North Carolina to boost scratchcard sales for the North Carolina Education Lottery (NCEL).
The company will deploy 1,000 SCiQ units across lottery retailers in the state to improve operational and reporting efficiencies and enhance the experience for scratchcard players.
“We commend the NCEL team for its clear vision on the need for technology that improves how Scratch-Off games are managed and sold in stores,” said Scientific Games vice president of retail solutions Michael Martin. “Scientific Games is thrilled to add more value to our instant game partnership with NCEL through SCiQ, and we look forward to working with NCEL retailers to make selling Scratch-Offs as easy and efficient as possible.”
Mark Michalko, CEO and executive director at the North Carolina Education Lottery, added: “We’re excited to bring SCiQ to our retailers throughout the state, providing them with a streamlined way to manage and sell NCEL Scratch-Off games in their stores.
“We anticipate that this technology system will improve inventory management for our retailers with store-level data analytics and improve sales to ultimately benefit education in our state.”
In fiscal year 2024, NCEL sales from retail scratchcard games reached $2.9 billion.