Aristocrat has been named as the latest founding member of the UNLV International Gaming Institute (IGI)’s AI research initiative.

The AI Research (AiR) Hub was launched in May to accelerate the adoption of trusted and responsible AI in the gambling industry, with other founding members including Playtech, evoke and Kindbridge Behavioral Health and the Responsible Online Gaming Association (ROGA).

The addition strengthens the Hub’s mission to foster a “collaborative ecosystem for studying the impacts, risks, and opportunities of AI across the gambling sector.”

“We are thrilled to welcome Aristocrat to AiR Hub as a founding member,” said IGI director of research and AiR Hub co-founder Kasra Ghaharian. “Having a global leader with Aristocrat’s scale, technological depth, and commitment to innovation is a monumental step for this initiative. Its perspective will be invaluable as we work to create actionable research and practical tools for the industry.”

Anastasios Dagkos, group responsible gameplay general manager at Aristocrat, said: “As a leader in the gaming industry, we have a responsibility to uphold high standards of governance, and to positively impact our people, customers, and communities. Collaborating with IGI and others on AiR Hub presents an opportunity for us to contribute our industry expertise to the important conversation around AI and its application in gaming.”

Simo Dragicevic, AiR Hub co-founder and IGI adjunct fellow, commented: “As the world’s largest gaming technology company, Aristocrat’s addition as a founding member demonstrates the strategic importance of AirR Hub and its mission to develop the industry’s ecosystem for collaborative AI research. We look forward to working with Aristocrat to help build a growing and sustainable entertainment industry.”

Shares in Aristocrat Leisure Ltd (ASX:ALL) were trading 1.75 per cent lower at A$69.52 per share in Sydney earlier Monday.