BetMakers Technology Group has integrated Kiron Interactive’s full suite of virtual horse racing, greyhound racing, and harness racing content.
The integration enables BetMakers’ global network of wagering operators to activate Kiron’s virtual racing content directly within their existing BetMakers setup to deliver high-frequency, always-on racing products that complement live racing.
“Kiron has built a reputation as a world-class provider of virtual racing content, and we’re excited to bring their high-quality, high-frequency products directly to our operator network,” said Joey Carroll, Director of Business Development & Partnerships at BetMakers. “With the integration now live, our partners can switch on virtual racing immediately and seamlessly expand their racing offering across all three codes.”
Steven Spartinos, Co-CEO at Kiron Interactive added: “Kiron’s focus has always been to give operators content that fits the way people play today. Virtual racing delivers fast, session-based entertainment that complements the live schedule and keeps audiences connected on their own terms.
“Integrating with BetMakers opens that experience to a broader network through a single, streamlined API. It strengthens our reach and gives operators a practical way to grow their racing portfolio with reliable, always available content.”
Shares in BetMakers Technology Group (ASX:BET) gained 2.94 per cent to close at A$0.18 per share in Syndey Wednesday.