Merkur Group-owned Blueprint Gaming has strengthened its presence in South Africa through a partnership with Hollywoodbets.
Blueprint has been live in South Africa since late 2025, but this agreement marks the supplier’s first major rollout with one of the country’s tier-one operators.
Hollywoodbets is rolling out a selection of Blueprint’s most established and high-performing titles, including its successful Cash Strike series and the popular Fishin’ Frenzy, alongside a range of branded slots such as Ted.
Sam Haggblom, director of business development at Blueprint Gaming, said: “South Africa represents a compelling opportunity for Blueprint. It is a mature and well-established market with a clear appetite for high-quality online casino content.
“Introducing our wide and performance-focused portfolio through Hollywoodbets allows us to showcase the depth and versatility of our games to a new audience. We see strong long-term potential not only in South Africa but across the wider African landscape.”
Wayde Dorkin, head of product at Hollywoodbets, added: “Blueprint Gaming’s portfolio has delivered consistent results across multiple regulated markets worldwide.
“The addition of established brands such as Cash Strike and Fishin’ Frenzy further strengthens our online casino offering, enabling us to continue providing players with proven, high-quality and internationally recognised content.”