Agreement further strengthens FeedConstruct’s global rights portfolio with popular basketball league in Latin America
FeedConstruct has expanded its streaming and data rights portfolio following a new agreement with Liga Básquet Pro, the leading men’s basketball competition in Equador.
The supplier will hold the exclusive worldwide streaming and data rights for all matches of Liga Básquet Pro, which is seeking to elevate its presence across Latin America.
“This partnership with FeedConstruct marks a decisive step in the international projection of Ecuadorian basketball,” said Enrique Zeballos Márquez, president of Liga Básquet Pro. “Working with a global leader in sports media and data rights allows us to maximise the value of our competition, safeguard the integrity of its data, and bring it to new audiences worldwide.
Ani Isakhanyan, head of rights and content at FeedConstruct commented: “We are excited to expand our regional basketball portfolio with the addition of Liga Básquet Pro. With its passionate fan base and strong competitive profile, the league brings valuable content opportunities to our network of more than 100 operators worldwide.”