Fantasy sports operator Mondogoal has signed a partnership with leading Italian gaming operators SISAL and Lottomatica Scommesse.
The Italian operators will leverage the company’s fantasy sports platform as a new form of engagement, with customers able to begin playing customized white-label versions of Mondogoal directly on the Lottomatica and Sisal websites.
The offerings are already live on both operator’s Italian-facing sites under the Mastergoal brand for Lottomatica.it and Fantamister for Sisal.it.
Mondogoal CEO and founder Shergul Arshad said that the partnership was a “truly unique opportunity” that the company had been working toward executing for quite some time, with the help of digital marketing specialist Ikepono.
“The Italian market for daily fantasy is growing rapidly and we are well positioned by partnering with the biggest gaming providers in the country - among the largest in the world,” said Arshad.
“To have massive global companies like Sisal and Lottomatica recognize the quality of the Mondogoal product and eagerly integrate it with their leading platforms is a big step for Mondogoal, daily fantasy, and global gaming."
Sisal’s online gaming business manager Marco Tiso said the operator was “extremely satisfied” to complete its online gaming offering with the new product.
“FantaMister will allow Sisal to attract a wide target of customers, which will have a fun gaming experience with an innovative mechanic and the right mix of skill and luck,” said Tiso. “Together with Lottomatica, we are setting up the first and largest DFS network in Italy.”
“Sisal is pleased to enter into a solid partnership with Mondogoal, one of the daily fantasy football leader worldwide."
Mondogoal has partnerships with a number of leading football clubs across Europe including FC Barcelona, Chelsea FC, Tottenham Hotspur, West Ham United, AS Roma, Bologna FC, Real Madrid CF, and Valencia CF, and Aston Villa FC.