Sports prediction games specialist SportCaller has agreed a deal to provide a range of its free-to-play (FTP) games to US sports betting operator Fanduel.
Paddy Power Betfair’s FanDuel will launch a series of SportCaller’s FTP games, which cover a number of major US sports, beginning with next month’s NCAA March Madness basketball tournament.
The agreement continues SportCaller’s expansion in the US, with the company already supplying its Super 8 and Super 5 games to Paddy Power Betfair’s TVG brand.
“SportCaller has been a good partner for the Paddy Power Betfair group, and we’ve enjoyed teaming up with them on March Madness – an event whose huge popularity will naturally prove a solid acquisitions driver,” said Lorcan Kelly, vice president of sportsbook product at FanDuel.
“The relationship has already elevated our expansive set of FTP games, and FanDuel looks forward to adding more over the sporting calendar to come.”
SportCaller managing director Cillian Barry added: “Having collaborated so successfully with Paddy Power Betfair over the past few years, it’s a real fillip for FanDuel to have chosen SportCaller as their partner in unlocking perhaps the most significant market of all.
“Their underlying expertise and consumer base are vast, so it’s going to be exciting to watch our games’ signature values of outstanding gameplay and bet-conversion map on to a wider range of US sports and events, driving player activity at every step.”