German sports betting operator Tipico has signed a four-year extension to continue as the official betting partner of German Bundesliga football club TSG 1899 Hoffenheim.
The companies have agreed the deal, which will begin from the 2014-15 Bundesliga season. Tipico will remain as the club’s premium business partner and official betting partner, with an option for a further season-long extension.
Hoffenheim and Tipico have worked together since 2010. The long-standing relationship saw the operator granted a “first option” [...]