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ASA bans misleading 888sport online ad

13th August 2014 8:26 am GMT

The Advertising Standards Authority (ASA), the UK’s advertising watchdog, has upheld a complaint against an advertisement on 888sport’s website which failed to state clearly that significant conditions applied.

The website for 888sport included a page headed “BagBigOdds”, with text on the page stating: “Arsenal to win in 90 minutes 3/1”, underneath which was a large button labelled “BET NOW”.

Below this button further text stated: “1 Join now Open your account 2 Bet on Arsenal At [...]

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