Online betting operator 1xBet has been named as an official betting partner of the ATP Challenger Tour tennis tournament series.
The agreement covers 36 tournaments across Europe, Asia and North and South America, including events in Brazil, Chile, Ecuador, Peru, USA, Italy and France.
The designation gives 1xBet access to ATP Challenger Tour marks for marketing purposes, as well as branding on tournament courts.
A 1xBet spokesperson said: “Obtaining the status of an official partner of 36 ATP Challenger Tour tennis tournaments is another milestone in 1xBet history. This agreement is a strategically important step that opens up new opportunities to showcase our brand on a global stage.”
An ATP Tour representative added: “We are proud to partner with 1xBet, whose reputation and contribution to the sport perfectly align with our mission to organise tennis tournaments of the highest level.”