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Betsson
South America

Betsson secures naming rights to Liga 1 in Peru

Online gaming and betting operator Betsson has secured the naming rights to Peru’s top tier of professional football, which will now be known as Liga [...]

2 mins read
Codere
Europe

Codere named sponsor of Mexican football club Monterrey

Spanish gaming operator Codere has agreed a deal to serve as the shirt sponsor of Liga MX team Club de Fútbol Monterrey Rayados.

The four-year deal [...]

2 mins read
Advertising

MansionBet partners ARC in exclusive greyhound sponsorship deal

Gibraltar-based online sports betting operator MansionBet has extended its partnership with Arena Racing Company (ARC) to include exclusive sponsorship of more than 800 greyhound meetings [...]

2 mins read
Europe

Betfred agrees title sponsorship of rugby league’s Challenge Cup

British bookmaker Betfred has secured a one-year deal to serve as the title sponsor of rugby league’s Challenge Cup.

The agreement adds to the bookmaker's long-running [...]

4 mins read
Football
Advertising

Holland Casino cleared to sign multimillion euro betting partnership

Dutch state-owned gaming operator Holland Casino has secured government approval to enter into a strategic partnership with broadcaster FOX and the top two divisions of [...]

1 min read
BetMGM
North America

BetMGM seals first official sports betting partnership with NASCAR team

US sports betting operator BetMGM has been designated as an official sports betting operator of iconic NASCAR team Richard Childress Racing (RCR).

Marking the first partnership [...]

2 mins read
Europe

MansionBet extends Newbury Racecourse sponsorship

Gibraltar-based online sports betting operator MansionBet has expanded its UK horse racing sponsorship portfolio with a new two-year deal with Newbury Racecourse.

The operator will sponsor [...]

2 mins read
Everton RushBet.co
Europe

Rush Street Interactive seals Everton FC betting partnership in Colombia

Rush Street Interactive’s Colombian online sports betting brand Rush Bet has agreed a deal to serve as the official sports betting partner of premier league [...]

3 mins read
Basketball
Advertising

Detroit Pistons agrees DraftKings and FanDuel betting partnerships

The NBA’s Detroit Pistons has agreed multi-year partnerships with operators DraftKings and FanDuel Group, ahead of the launch of mobile sports betting and iGaming in [...]

3 mins read
BetMGM
Advertising

BetMGM seals Pittsburgh Steelers partnership ahead of Pennsylvania launch

US gaming operator BetMGM has been named as the first official gaming partner of the NFL’s Pittsburgh Steelers.

The partnership features a number of fan-focused assets [...]

2 mins read
Europe

Betsafe signs first esports sponsorship agreement

Betsson Group-owned iGaming brand Betsafe has signed its first esports sponsorship deal with Swedish professional esports team Godsent.

The three-year sponsorship agreement sees Betsafe become the [...]

2 mins read
Spain
Advertising

Spain adopts new restrictions on gambling marketing

Spain has adopted strict new gambling marketing regulations to limit broadcast advertising and prevent operators from offering sign-up bonuses to consumers, among a host of [...]

1 min read
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