UK-listed betting operator Betfair has bolstered its Arcade offering with the launch of Evel Knievel, a new branded slot from HTML5 games developer Core Gaming.
The 50-line slot is available in both online and mobile form, and was developed after Core was awarded a five-year contract for the exclusive rights to build slot games featuring Knievel, the legendary US stunt rider.
The product is set to go live on a range of platforms next year through deals with Playtech’s GTS, OpenBet, Leander and Odobo.
The supplier will follow the roll-out with the launch of more products based around the brand, targeting expansion into the US online gaming market and the UK’s land-based sector.
“Our job in this instance was to take a dare devil icon and recreate that energy and bravery into a truly thrilling slot game experience for players. We are also very proud that this game sits within our portfolio of proprietary HTML5 casino games and believe this will be a huge hit with both our clients and players around the world.”
Niki Longmuir, senior contractor at Betfair, said the operator’s Betfair Arcade offering had become hugely popular “because it offers players a huge breadth of top quality games.”
“A slot based around Evel Knievel is an entirely unique proposition and combine this with CORE Gaming’s expertise at delivering fantastic games, will ensure that this game will be a massive hit,” she added.