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Betfair named official partner of Premier League club Sunderland

17th July 2015 10:03 am GMT

Barclays Premier League club Sunderland AFC has agreed a partnership that sees Betfair become the team’s official UK betting partner.

Betfair will use the club’s media platforms to promote its offering to Sunderland fans, while its branding will appear on LED screens around the team’s Stadium of Light ground and on interview backdrops.

Sunderland commercial director Gary Hutchinson said he was “absolutely delighted” to welcome Betfair as a sponsor of the team.

“It is the fourth addition to [...]

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