Football INDEX, a football stock market platform developed by Jersey-based operator BetIndex, has launched a new affiliate programme in partnership with digital marketing specialist Income Access.

Licensed by the UK and Jersey, BetIndex claims that Football INDEX is the first football-betting product of its kind, allowing traders to buy and sell shares in the world’s top 200 professional footballers with real-money.

Like a traditional stock market, players can buy units of footballers, build their football portfolio and ultimately aim to sell it at a profit.

“We’re excited to be working with Income Access because they are the most experienced and well-respected affiliate software and management group in iGaming,” said Adam Cole, CEO of BetIndex.

“Our affiliate programme will play a vital role in driving awareness and player acquisition for our new, first of its kind product, and Income Access and our new affiliate partners will be hopefully instrumental in our brand’s broader success.”

The Football INDEX affiliate programme will be managed by Income Access’ team of affiliate managers.

“We’re delighted to be managing the affiliate programme for a brand as innovative as Football INDEX,” said Nicky Senyard, founder and CEO of Income Access. “It’s exciting to see the development of new products like Football INDEX, which offers both sportsbook and even financial trading affiliates an important revenue opportunity.”