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Betfred ties up World Matchplay darts sponsorship

28th November 2018 5:54 am GMT

UK bookmaker Betfred has replaced BetVictor as the new title sponsor of darts' World Matchplay tournament.

The three-year agreement with the Professional Darts Corporation (PDC) will see the event renamed the Betfred World Matchplay, with prize money increasing to a record £700,000.

The World Matchplay is the PDC's second longest-running tournament, having first been staged in 1994 at the Winter Gardens in Blackpool, and sees 32 players competing across nine days.

Prize money for the tournament will be boosted [...]

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