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12bet.com to sponsor snooker World Open

13th September 2010 10:06 am GMT

Having been granted licence approval from the Isle of Man last month, Asian online gaming operator 12bet.com has wasted little time in increasing its brand exposure in the UK market, signing a one-year deal to become the new title sponsor of snooker’s World Open.

The one-year deal will see the nine-day tournament, which begins later this week on September 18th at the Scottish Exhibition and Conference Centre (SECC) in Glasgow, renamed the 12bet.com World Open.

“This is [...]

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