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Jackpotjoy.com to sponsor Deal or No Deal TV game show

10th February 2011 9:12 am GMT

Gamesys’ Jackpotjoy.com has signed a one-year deal to sponsor Endemol’s hit TV game show Deal or No Deal, shown in the UK on Channel 4.

Launching next week on February 15th, the partnership is part of Jackpotjoy.com’s ongoing strategy to engage with its target audience of women aged between 25 to 44 years old, and offer new and entertaining ways for its members to win money.

The year-long sponsorship was brokered by MAXUS Global and includes all [...]

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