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ASA bans misleading 888.com TV ad

23rd February 2011 10:18 am GMT

The UK Advertising Standards Authority has banned another TV advertisement by online gaming operator 888.com, the third in the past ten months, which was found to have been misleading for failing to make clear that customers were required to wager a specified amount of money in order to redeem winnings.

The TV ad for 888.com stated "£8,888,888 could be yours, only at 888.com. Get eight spins absolutely free. No deposit. No charge". On-screen text stated "T&C [...]

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