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ASA bans socially irresponsible Paddy Power ad

4th January 2012 9:09 am GMT

The UK Advertising Standards Authority has banned a national press advertisement by Irish bookmaker Paddy Power which has held to be socially irresponsible for featuring Liverpool FC football player, Luiz Suarez, who was under the age of twenty-five at the time.

A national press ad for an online gambling website, seen in The Sun newspaper on October 15th 2011, stated: “MONEY-BACK IF SUAREZ SCORES. LIVERPOOL V MAN UTD. IF SUAREZ SCORES WE'LL REFUND LOSING BETS.” The [...]

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