GVC-owned Ladbrokes Belgium has agreed a long-term broadcast deal with Arena Racing Company (ARC).
The agreement sees ARC’s European Racing Channel rolled out across Ladbrokes’ 453 Belgian outlets, featuring thoroughbred and greyhound content from the UK, South Africa, Australia and North America.
“We are committed to offering our customers live events of the highest quality and this new agreement with ARC ensures we now can offer all UK horseracing and BAGS greyhound racing together with Australian, South [...]