London-based IMG Arena has signed a multi-sport partnership deal with Scientific Games’ SG Digital division.
The partnership will see SG Digital’s OpenSports platform become the first partner of IMG Arena’s Golf Event Centre, which provides comprehensive shot-by-shot data, live streaming and interactive course visualisations from both the PGA Tour and European Tour.
SG Digital will also take IMG Arena’s golf trading feed as part of a wide-ranging deal that includes IMG Arena’s virtual sports portfolio and tennis [...]
