Simplebet to debut LIV Golf micro-betting with Hard Rock Bet

Sports betting technology provider Simplebet has launched new LIV Golf micro-betting golf markets with Hard Rock Bet ahead of this weekend’s LIV Golf Chicago event.

Rich [...]

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Las Vegas Sands signs up Minjee Lee as first female brand ambassador

New York-listed casino operator Las Vegas Sands has announced eight-time LPGA Tour champion Minjee Lee as the company's first female brand ambassador.

Through the new partnership, [...]

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Olybet becomes official betting partner of DP World Tour

Olympic Entertainment Group’s Olybet brand has been named as an official betting operator of golf’s DP World Tour (formerly known as the European Tour).

The two-year [...]

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PGA Tour bolsters sports betting integrity program

The PGA Tour has agreed new agreements with Genius Sports and US Integrity to enhance monitoring capabilities as part of an expanded PGA Tour Integrity [...]

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bet365 becomes PGA Tour’s first international partner outside North America

Leading betting operator bet365 has signed a deal to become an official betting operator of the PGA Tour.

The three-year content and marketing agreement sees bet365 [...]

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PointsBet Canada partners ClubLink

Sports betting operator PointsBet is looking to grow its player base in Canada through a partnership with ClubLink, Canada's largest golf club operator. 

The multi-year partnership designates PointsBet [...]

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betPARX to enter Ohio sports betting market with Memorial Tournament

Greenwood Gaming & Entertainment’s betPARX brand has secured access to Ohio’s regulating sports betting market through a partnership with the Memorial Tournament.

Under Ohio’s recently approved [...]

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FanDuel extends betting partnership with PGA Tour

Flutter Entertainment’s FanDuel brand has secured a three-year extension to continue to serve as an official betting operator of the PGA Tour through to the [...]

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IMG Arena secures official LPGA sports betting rights

Endeavor-owned sports data provider IMG Arena has secured the official sports betting rights to the Ladies Professional Golf Association (LPGA) Tour. 

The partnership marks a step [...]

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BetMGM and PGA TOUR extend official betting partnership

Leading US operator BetMGM and the PGA TOUR have announced a three-year extension to their marketing and content partnership through to 2024.

The agreement will see [...]

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PointsBet extends official betting partnership with PGA Tour

Sydney-listed betting and gaming operator PointsBet has been granted a three-year extension to continue serving as an official betting operator of golf’s PGA Tour.

PointsBet's live [...]

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SharpLink partners NBC Sports for Ryder Cup fantasy sports game

Minnesota-based SharpLink Gaming has teamed up with NBC Sports to launch a new free-to-play fantasy sports game for the upcoming Ryder Cup.

The Ryder Cup Fantasy [...]

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