Yolo Group B2B brand Live88 has appointed former Bally’s executive Simon Field as its new managing director.
Field joins Live88 after two years as director of live casino strategy at Bally’s Interactive, where he played a key role in the launch of the operator’s live dealer studio in Rhode Island.
He has also held senior leadership roles in the live casino sector at OnAir Entertainment, NetEnt and Evolution Gaming.
The appointment of Field is the third leadership hire made by the Yolo Group this year, after Lara Falzon joined as CEO of the company’s B2B brands in July, followed by Will Flyer, who took on the role of managing director of its sports aggregation platform Odds88.
Speaking on his new role, Field said: “Live casino is most successful when it is bold, entertaining and high quality. Live88 has quickly established itself as a disruptor, with a clear vision for redefining the vertical.
“I’m delighted to join such a hard-working and creative team as we work towards a shared goal of delivering a new standard in premium live casino entertainment.”
Falzon added: “Welcoming Simon is a significant milestone for Live88 as we continue to reinvent the live casino space. His deep expertise in scaling global operations and his reputation for delivering record results make him the ideal leader to guide Live88 through its next phase.”