Paysafe has launched a new product which enables American bettors to log-in directly to their bank accounts at online sportsbooks and casinos to fund real-time wagers.

Strengthening its single-integration Paysafe Gateway offering, Pay by Bank allows US operators to connect their cashiers to a range of Paysafe and third-party provider payment methods.

Pay by Bank provides their customers with another payment option that is particularly appealing to the 27 per cent of bettors who prefer transacting via direct bank transfer, according to Paysafe research.

Winnings can be withdrawn from players’ sportsbook accounts just as seamlessly, with Pay by Bank enabling rapid payouts directly to linked bank accounts. 

“We’re delighted to unveil our new Pay by Bank product for our iGaming solution, which will almost certainly prove very effective in both converting and retaining players for US operators, with the product’s impressive transactional speed and robust security,” said Paysafe president of global gaming Zak Cutler.

“Through Pay by Bank, we continue to grow the Paysafe Gateway by providing American operators and their customers with unparalleled payment choices, all through a single integration.”

Shares in Paysafe Ltd (NYSE:PSFE) closed 3.18 per cent higher at $14.62 per share in New York Thursday.