Virgin Hotels Las Vegas has selected William Hill Nevada to operate the property’s sportsbook, subject to regulatory approvals.
William Nevada, which has been part of Caesar’s Entertainment since 2021, aims to bring a more varied sportsbook offering to the property and increase the volume of betting kiosks at the venue.
When the sportsbook opens later this year, players can expect an elevated experience that includes both in-person betting and the ability to sign up for mobile betting through the William Hill Nevada app.
“We couldn’t be more excited to partner with William Hill to elevate our sportsbook experience,” said Virgin Hotels Las Vegas president Cliff Atkinson. “William Hill is the right strategic partner for us given its track record of providing an unmatched retail and mobile sports betting experience in Nevada. This transition allows us to redefine our sportsbook and align it more closely with the dynamic energy and innovation synonymous with our resort.”
Dan Shapiro, SVP and chief development officer for William Hill, commented: “We are grateful to partner with Virgin Hotels Las Vegas and launch a William Hill Sportsbook at the property.
“Our sports betting product offering in Nevada stands apart and will help attract new guests to the property as we work closely with the Virgin team. For the first time, Virgin Hotels Las Vegas guests will be able to sign up for mobile sports betting via the William Hill Nevada app and make cash transactions on-site, delivering a seamless experience.”