Launch extends Octoplay’s growing relationship with Entain into another regulated market
Octoplay has expanded its partnership with Entain to launch its online casino content in Georgia with Crystalbet.
The launch marks the supplier’s second integration in Georgia, having gone live with Flutter Entertainment’s Adjarabet last month.
The Crystalbet integration is the latest step in a partnership with Entain that has carried Octoplay across the United Kingdom, Canada, and into the United States through BetMGM.
Beyond distribution, the collaboration has produced co-developed products such as Jackpot Blitz, a custom jackpot engine built for Entain’s brands, alongside bespoke game projects, including a dedicated title for Coral and an Elvis Presley-themed game for BetMGM.
“Crystalbet represents the continued evolution of our partnership with Entain, which has been one of the strongest commercial relationships behind our growth over the past year,” said Octoplay CEO Ralitsa Georgieva. “Entering Georgia is an important step in our European roadmap, and doing so with a leading operator like Crystalbet sets the right foundation for our presence in the market.”
Crystalbet CEO Jaba Peikrishvili added: “Octoplay is one of the fastest-growing studios in the industry, and their content has performed strongly across the Entain group’s markets. Bringing their portfolio to Crystalbet is a natural extension of that relationship and adds proven titles to our casino lineup in Georgia.”