Deployment of the Neccton solution builds on an established long-term partnership between Veikkaus and OpenBet
Veikkaus is strengthening its player protection initiatives with the deployment of OpenBet’s Neccton responsible gambling system.
Ahead of Finland’s gambling market liberalisation next year, Veikkaus is rolling out Neccton’s AI-enhanced responsible gambling platform to strengthen real-time behavioural insights and automate player interventions.
“Veikkaus’ individual gambling safety net model is based on identifying risky gambling as early as possible and offering players both support and concrete limitations,” said Veikkaus vice president for sustainability Susanna Saikkonen. “The Neccton platform provides us with an ISO-certified, extensively security tested and scientifically validated tool that strengthens our ability to identify risk and support our customers in gambling responsibly.”
Dr Michael Auer, managing director of Neccton at OpenBet, said: “In today’s regulatory environment, operators must demonstrate how they actively prevent gambling-related harm. The latest version of the Neccton platform enables real-time, data-driven intervention and measurable duty of care.
“We are proud to expand our partnership with Veikkaus to further strengthen its responsible gambling framework.”