Tabcorp’s racing broadcasting subsidiary Sky Racing World has entered the Argentinian market with an exclusive distribution deal with Buenos Aires’ Hipodromo Argentino de Palermo.
Sky Racing World will provide exclusive simulcasting of all races taking place at the leading Argentinian racetrack to advance deposit wagering (ADW) brands, racetracks and off-track betting outlets (OTBs) in the US, Canada, the Caribbean, Australia, New Zealand and South Africa.
The new distribution deal with Hipodromo Argentino de Palermo will see the company expand its South American presence. It follows a recent deal with Codere to provide live video-streaming on Australian, New Zealand and South African races to the operator’s Brazil-facing ADW Suaposta and various Brazilian tracks.
“The races at the Palermo track in Buenos Aires are among the highest quality in all of South America, a region where horse-racing is growing in popularity,” said David Haslett, president and CEO of Sky Racing World. “We’re excited to partner with Palermo to bring these top-tier races to our core market of North America, whose time zones complement the Buenos Aires racing schedule, as well as the core Australasian markets of our parent company Tabcorp.”
Buenos Aires’ oldest and most prestigious horse-racing venue, Palermo hosts more than 120 thoroughbred and flat-racing events annually and features a 2,400-meter all-weather racetrack.
All the races taking place at the Palermo track, including the upcoming Gran Premio Republica Argentina event in May, the Gran Premio Pollo de Portillos y Potrancas race in September, and the Gran Premio Nacional in November, will be exclusively distributed by Sky Racing World for simulcast wagering to its partners.
The global wagering pools will be hosted by Premier Gateway International (PGI), the Isle of Man-based joint venture between Tabcorp and South Africa's Phumelela.