Bosnia and Herzegovina-based software provider NSoft, which is backed by minority stakeholder Sportradar, has firmly set its sights on expanding its presence in the gaming industry. Chief executive Stjepko Čordaš tells Gaming Intelligence how his company is primed for further international growth.
NSoft has been around since 2008 but it is only in the last few years that it has started to make its mark on the betting and gaming industry. It already has an impressive roster of clients, and is the latest supplier to target omni-channel with the recent launch of its SEVEN gaming platform.
Two years ago it joined forces with Sportradar, with NSoft becoming a preferred partner for the sports data provider. This meant that its virtual sports games, such as Lucky Six and Lucky X, as well as its sportsbook solution and SEVEN platform, would be made available through Sportradar’s sales channels.
That wasn’t the end of the collaboration, however. Sportradar was so impressed with what it saw, it bought a 40 per cent stake in the business.