New York-listed talent and media agency holding company Endeavor Group Holdings has agreed a $1.2bn deal to acquire the OpenBet sportsbook platform from Scientific Games.
Endeavour, which also owns IMG Arena, will pay $1.2bn for the business through a combination of $1.0bn in cash and $200m in Endeavor Class A common stock, subject to regulatory consents and approvals, and customary closing conditions.
The acquisition will complement Endeavour’s IMG Arena business, which delivers official live sports streaming video [...]