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Gaming Realms sells affiliate assets to ramp up real-money focus

23rd March 2018 9:30 am GMT
Gaming Realms

Falling revenue and a plan to focus efforts on real-money gaming and content development has seen London-listed Gaming Realms dispose of its Bingo Port and Free Bingo Hunter affiliate portals.

The assets have been sold to performance marketing and lead generation specialist 1st Leads for a maximum consideration of £2.4m, of which £2m was paid on completion.

Gaming Realms will receive a further payment of up to £400,000 on December 31st, 2019, subject to the affiliate portals meeting predetermined performance [...]

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