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Sky Bet signs first football betting partnership with Leeds United

2nd July 2013 9:45 am GMT

Sky Bet, the online gaming arm of satellite TV broadcaster BSkyB, has become the new official betting and gaming partner of Championship football club Leeds United for the upcoming 2013/14 season.Sky Bet said that Leeds becomes the first football club to enjoy a “direct relationship” with the company.As the club’s official betting and gaming partner, Sky Bet will deliver matchday betting operations and feature heavily across all of the club’s digital marketing and broadcast platforms.The [...]

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