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Net Ent continues UK growth strategy with Will Hill partnership

30th September 2013 7:36 am GMT

Sweden’s Net Entertainment has become the latest games developer to secure a partnership deal to supply a range of its desktop and mobile online casino games to UK bookmaker William Hill.

Since ending its exclusive partnership with Playtech, William Hill has added online casino content from the likes of Bally Technologies, Microgaming’s Quickfire, and now Net Entertainment.

Net Entertainment’s chief global marketing officer Björn Krantz said that the deal with William Hill continues the company’s growth strategy [...]

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