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888 sponsors New York City SuperBowl event

24th January 2014 8:57 am GMT

UK-listed online gaming operator 888 has agreed to sponsor a five-day event in New York city leading up to the SuperBowl, as it seeks to increase awareness of its recently launched New Jersey gaming sites.

With this year's Superbowl being hosted at New Jersey's Metlife Stadium, home of NFL franchises the New York Jets and New York Giants, 888 has partnered with The 50 Yard Lounge, a food and wine festival and American [...]

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