Sports broadcaster and data supplier Satellite Information Services (SIS) has partnered social intelligence specialist iris Concise to develop search tools allowing the company to aggregate user opinions on sporting events from social networks.
The products will collect data on sporting events from networks like Facebook, Twitter and Instagram to gauge user opinions on results.
Comments are collected, then filtered by date, sport, territory, bet-types and markets to refine the data which can then be used by SIS [...]