Italian gaming brand Vincitu has integrated Fast Track’s CRM technology to further player engagement.
The integration of Fast Track’s CRM technology with the player account management system of Vincitu enables the operator to provide a more personalised experience to its customers while gaining deeper insights into player behaviour.
Simon Lidzén, CEO and co-founder of Fast Track, commented: “We’re excited to support Vincitu Group with our powerful CRM and player engagement platform in the Italian gaming market. We’re keen to help them deliver personalised 1:1 experiences to players and truly connect with their audiences, building long-term brand loyalty.”
Christian Saviano, CEO of Vincitu Group, added: “We’re thrilled to partner with Fast Track and integrate their advanced platform into our operations.
“Their solution empowers us to create highly personalised, real-time player experiences while gaining valuable insights into player behaviour. This level of efficiency allows us to focus on building stronger connections, delivering exceptional value at every touchpoint.”