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bet-at-home.com named main sponsor of Bundesliga side Hertha BSC

6th August 2015 10:24 am GMT

Betclic Everest Group subsidiary bet-at-home.com has been unveiled as the main sponsor of Hertha Berliner-Sport Club (BSC), a team playing in the Bundesliga German football division. 

The deal sees bet-at-home’s logo appear on Hertha’s home and away kits over the next three years, with the deal marking the first time the operator has been named shirt sponsor of a Bundesliga club.

The operator’s branding will appear on perimeter advertising boards and around the stadium via a range of channels.

In [...]

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