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Crown Resorts extends sponsorship of NRL’s Melbourne Storm

1st September 2015 6:36 am GMT

Australian casino entertainment group Crown Resorts has signed a five-year extension to its sponsorship agreement with National Rugby League (NRL) team Melbourne Storm.

The latest deal, described by the operator as a “landmark” agreement, begins in 2016 and lasts until 2020, with Crown remaining a major partner of the team and its principal shirt sponsor.

The operator noted that the partnership is the longest single-term contract signed by the team, reflecting the strength [...]

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