London-listed betting and gaming operator Ladbrokes has signed as the new official betting partner of the Football Association of Ireland.
The two-year agreement will give Ladbrokes premium brand exposure at all Republic of Ireland football matches and training sessions.
"Ladbrokes Ireland has returned to a position of growth and we believe investing in Irish sport will support the upward trajectory of the business,” said Jackie Murphy, director of Ladbrokes Ireland. "Football is a favourite for our staff and customers alike, [...]