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Mecca Bingo brings in Louise Redknapp for new UK ad campaign

23rd September 2016 8:34 am GMT

UK bingo operator Mecca Bingo will launch a new multi-million pound marketing campaign featuring former singer and TV presenter Louise Redknapp, to promote its new-look Mecca brand and Meccabingo.com website.

The through-the-line ad campaign will include extensive online marketing support and a series of four TV adverts aired on network television featuring Redknapp, who is currently appearing on the ballroom dancing reality show Strictly Come Dancing.

Created by independent creative agency Pablo [...]

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