UK-based games developer 1X2gaming has set its sights on the virtual sports market after partnering with virtual games specialist Leap Gaming to launch a new turnkey solution.

The strategic partnership will see the developers collaborate by using Leap’s unified 3D games generation platform and 1X2gaming’s application programme interface (API) to deliver the products to a wide array of iGaming operators.

While it already offers rudimentary forms of virtual games, the new partnership will see Leap Gaming provide virtual sports titles with ultra-realistic 3D games.

The initial roll-out will see virtual horse racing, greyhounds, speedway and velodrome games go live, with tennis and trotting products to follow later in the year, and a football offering to be rolled out in early 2016.

The companies said the games will feature high-quality graphics and audio features along with a smooth and intuitive user interface, and will be available across all platforms, including retail.

Founded as skill games developer Fralis, Leap Gaming moved into virtual games development five years ago and offers both virtual sports and casino products.

“I am proud to be a part of such an innovative and ground breaking project alongside our trusted friends at Leap Gaming,” 1X2gaming chief marketing officer Kevin Reid said. “This deal has allowed for our respective companies to focus on what we both do best in order to create a product that is set to revolutionise the virtual sports medium.

“The addition of a graphical Virtual sports product is a huge step for 1X2gaming, and opens up a new & exciting frontier for us as a company,” Reid explained. “We feel that this product is perfectly complementary to data driven Virtual Sports games, which have been hugely successful since launch in 2002.”

Leap Gaming chief executive Yariv Lissauer added: “We are truly excited about this new partnership with 1X2gaming which allowed for the release of our mutual virtual sport turnkey solution. The solution is the most wholesome VS application available in the market today and will continue to constantly evolve, while introducing genuine innovation to this domain.

“This partnership releases massive synergies as it allows both companies to play to their respective strengths: Leap – it's superb graphic and client side development capabilities; and 1X2gaming – its robust server side, data driven VS management and extensive distribution network.”