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Paddy McGuinness takes over as Jackpotjoy brand ambassador

18th September 2017 7:23 am GMT

London-listed operator Jackpotjoy has named English TV presenter and comedian Paddy McGuinness as the new face of its Jackpotjoy online bingo brand.

He succeeds Barbara Windsor who has appeared in Jackpotjoy ads as the 'Queen of Bingo' since 2010. As the brand's main ambassador, McGuiness will feature in online and TV ads for the UK-facing operator.

The first ad in the new campaign aired late last week in the UK, and saw McGuinness decorating his home with royal-themed mechandise, and Windsor's Queen of Bingo endorsing [...]

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