Stockholm-listed gaming operator Betsson has been named as the official betting partner of the Champions Hockey League (CHL).
As an official sponsor of the league, Betsson will benefit from in-venue and online brand exposure and gain access to the league’s assets for the creation of exclusive content around games.
The sponsorship of the Champions Hockey League follows Betsson’s deal with the Swedish Hockey League (SHL) last week, which sees it serve as new main sponsor and exclusive [...]