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Svenska Spel agrees SEK100m Swedish Olympic Committee sponsorship

1st July 2019 8:42 am GMT
Svenska Spel

Sweden’s state-owned gaming operator Svenska Spel has agreed a new multi-year sponsorship deal with the Swedish Olympic Committee.

The partnership runs until 31 December 2026 and is worth over SEK100m over the duration of the seven-year agreement.

The collaboration involves a targeted investment in Sveriges Olympiska Kommitté's (SOK) Top and Talent program, as well as a special Svenska Spel Team which includes select athletes from several different sports.

“Svenska Spel has for a long time been an important [...]

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