Betfect, a sports betting-focused social networking start-up, has signed up William Hill as the second major operator to launch on its platform after Ladbrokes went live last year.
The Betfect product is designed to bring a social element into placing a bet via its social network, enabling users to compare, place and share bets.
It aims to establish itself as a one-stop destination site for the betting community to share and copy bets, acting as a hub for users [...]
