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ArenaCube enters Kenya with Cheza Gaming tie-up

16th February 2017 6:20 am GMT

Malta-based software provider ArenaCube has partnered with African operator Cheza Gaming to launch a new multi-player sports betting product for the Kenyan market.

The Arena Challenge platform differs from traditional sports betting by offering players the chance to compete against each other using a combination of betting skills and strategic game play.

Cheza Gaming CEO Barney Barrow said that multi-player betting will be a key driver for continued growth in the Kenyan market, [...]

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