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BtoBet powers launch of Betalfa.co sportsbook in Colombia

8th November 2018 5:45 am GMT

iGaming platform provider BtoBet has powered the launch of a new regulated online betting site in Colombia.

Betalfa.co's launch in the regulated market follows license approval from regulator Coljuegos in September.

The deal expands BtoBet’s presence in Colombia, where the company holds an agreement to provide a sportsbook for Royal Betting Solutions’ Apuestalo.co brand.

Betalfa marketing director Daniela Gutiérrez said that having the right technology partner assisting them in all aspects of their operations [...]

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