Bragg Gaming expands Superbet partnership to Brazil

Toronto-listed gaming supplier Bragg Gaming has taken its casino aggregation platform live in Brazil with operator Superbet.

Bragg now supplies Superbet with its proprietary games portfolio, including popular titles from in-house studios Atomic Slot Lab and Indigo Magic, alongside third-party content from some of the industry’s leading providers.

The agreement follows successful integrations with Superbet’s new Happening platform in Serbia and Belgium, where Bragg provides content aggregation for the operator’s Superbet.rs and Napoleongames.be sites.

“We have already seen tremendous growth with Superbet through aggregation partnerships in several countries, and this Brazilian launch is another important milestone which throws a spotlight on Bragg’s position as a leading supplier in this fast-growing iGaming market,” said Bragg Gaming commercial director Matej Nemec.

“We offer a wide portfolio of casino content that has already proven popular with local audiences in LatAm, and this partnership will further our ambitious growth plans for the region which will be a key focus for us in 2024.”

Superbet chief revenue officer Adam Shaw said: “Brazil is set to be a market with great potential once it's regulated and we are gearing up to offer local players the best online experience.

“Bragg’s aggregation platform supplies us with a diverse portfolio of proprietary and exclusive content as well as games from the industry’s most popular providers and we are thrilled to partner with them in Brazil.”

Superbet was recently unveiled as the title sponsor of the Campeonato Cearense Serie A, the top division football league of the Brazilian state of Ceará.

Cearense Superbet 2024 is set to begin on 20 January when five-time state champions Fortaleza hosts Horizonte, the winners of last season's Serie B league.

Shares in Bragg Gaming Group Inc (TOR:BRAG) closed at CAD$6.82 per share in Toronto Wednesday.